The Story Behind the Story
Stories have always found their way to me. Even as a young girl, people instinctively shared their experiences, hopes, and challenges as though I was meant to listen, understand, and help illuminate the deeper meaning within them.
Looking back, I realize those early moments were preparing me for the work I do today. That gift of listening became the foundation of my life’s work.
Featured Conversation
Pour yourself a cup of coffee or tea and join me for a conversation.
Inspired by the themes in Awaken to Your Amazing Potential, this Soulivity LIVE interview explores the transformative power of storytelling, intentional leadership, creativity, and living with greater clarity and purpose.
If you’d like to learn more about the philosophy that guides my work and the journey that continues to shape it, I invite you to listen.
From Corporate Leadership to Storytelling, Visibility & Transformation
My professional journey has been shaped by many experiences, each building upon the next.
Before stepping fully into the world of books, publicity, and transformational coaching, I spent years in international human resources, executive coaching, leadership development, and strategic planning, including serving as Vice President of Strategic Planning for a global Fortune 500 company.
Along the way, I was also writing leadership articles and exploring the connections between communication, purpose, leadership, and human potential—ideas that would later become the foundation of the work I do today.
After living and working in London, I reached a pivotal crossroads. Although my career was thriving, I felt called to listen more deeply to the quiet voice inviting me toward a different path—one rooted in purpose, creativity, and transformation.
That season of reflection inspired my first book, Live the Life of Your Dreams: 33 Tips for Inspired Living. The book received a Readers’ Favorite Award, was featured at the Miami Book Fair, and later became an Amazon Best Seller.
The Triple Crown, Me being honored while also helping propel visibility and publication for award winning authors Ann Campanella and Gilda Morina Syverson.
As my writing journey evolved, so did my desire to help others bring their stories into the world. This led to the creation of the Writers Sanctuary, where writers, entrepreneurs, and aspiring authors transformed ideas into books, businesses, and meaningful contributions.
At the same time, my work in publicity and strategic communications continued to grow, allowing me to partner with authors, entrepreneurs, thought leaders, and organizations to strengthen their visibility and expand their impact.
Looking back, I can see how these experiences naturally converged—leadership, storytelling, coaching, publishing, visibility, and transformation—all guided by a shared belief that stories have the power to connect us, inspire us, and illuminate new possibilities.
That belief continues today through Divine Phoenix - a creative sanctuary where storytelling, creativity, and transformation come together to help people bring meaningful ideas, messages, and stories into the world.
Writing Has Been One of My Greatest Teachers
Writing has taught me to listen more deeply, trust my intuition, and recognize the power our stories have to connect, inspire, and transform.
Whether through books, articles, workshops, or meaningful conversations, storytelling continues to remind me that every experience holds wisdom and every story has the potential to create impact.
“It’s making heart-centered connections that fuels my writing life, along with birthing stories from a deep space within my soul that knows now is our time to use our voices and stories as forces for good in the world.” — Laura Ponticello
My Work Today
Discover the story behind my journey, the philosophy that guides my work, and the vision that continues to inspire authors, entrepreneurs, creatives, and leaders around the world.
Laura Ponticello: The Bridge That Connects and Uplifts Others Through Transformation
Where I Find Inspiration
When I’m not writing, speaking, or working with clients, you’ll often find me in the garden wearing my trusty garden clogs.
Nature reminds me that growth can’t be rushed. Every season serves a purpose, and every bloom arrives in its own time.
Living in New York’s beautiful Finger Lakes continues to inspire both my life and my work.